How Tall is the tallest Christmas Tree You have Seen?
As part of Indomie Noodles’ Season to Show Some Love campaign, the brand has brought the festive spirit to life with the Indomie Noodles Christmas Experience Centre! This experience features a record-breaking Tallest Christmas Tree. The whole space was carefully designed to offer families an unforgettable Christmas experience filled with love, laughter, and cherished memories. The festivities kicked off on December 21st and are set to run until December 29th. However, the celebrations truly reached their peak on December 24th, 2024, delivering an experience to remember.

The festivities kicked off on December 21st and will run until December 29th. But the centre came to its peak on the 24^th of December 2024, and it was truly special! From the moment the doors opened, every corner buzzed with awe, excitement, smiles, celebration.

This wasn’t just an event to attend, it was an experience to be part of. The giggles and chatter you could hear from every corner showed that every detail of this experience was carefully crafted to create lasting memories. From twinkling decorations to lively activities and heartfelt moments, the atmosphere created gave every visitor the magical feeling of the season.

For those who missed out, here are some of the standout highlights:

1. The Tallest Christmas Tree: Starting with the showstopper! The brand’s magnificent Christmas tree proudly towers above the entire Experience Centre. Adorned with twinkling lights and ornaments, it’s not just a tree, it’s a symbol of love, unity, and togetherness. A simple glance at it just gives you that extra sparkle to excitement around the season.

2. Indomie Santa: What is the Indomie Christmas Experience without the Indomie Santa Claus? The Indomie Santa has been a key aspect of the brand’s entire Christmas campaign. Since its digital take over and Nieghbourhood Santa Surprise, it is only right that he would be present at the Indomie Experience Centre. Indomie Santa brought warmth, laughter, and surprise gifts, making every child and even adults feel truly special.

3. Fun Activities for Everyone: The brand also curated numerous activities best fitting for its target audience, ensuring that there was never a dull moment! From lively games to friendly competitions, colourful face painting, and electrifying music, every activity was designed to keep families engaged and entertained. Whether the guests chose to join in the fun or cheer from the sidelines, the fun was contagious!

4. The Santa Costume Competition: One of the biggest highlights was the Santa Costume Competition! Indomie Noodles invited guests to dress up as Santa Claus, and the participants delivered. From classic red suits to creative interpretations, every participant brought their A-game. After much excitement the winners were crowned and celebrated in true Indomie style, going home with multiple packs of Indomie.

5. Influencer Surprise by Tomike Adeoye: Just when the people thought the day couldn’t get any better, Tomike Adeoye came strutting in like an angel, catching everyone present by surprise and amping up the Christmas spirits. The celebration went up a notch as she engaged the audience in various activities, such as dance competitions, games, and even hosted the Santa Competition.

6. Indomie Show Some Love: At Indomie, showing love isn’t just a campaign theme, it remains at the heart of their values. Everyone who was present at the experience centre was special, so the brand surprised every guest with Indomie Santa Claus caps and festive goodies. Whether or not they participated in competitions, everyone left a winner!

7. Tasty Instant Noodles: No Indomie experience is complete without the mouthwatering aroma and irresistible taste of Indomie Instant Noodles! To wrap up an already exciting day, everyone was treated to freshly cooked servings of Indomie Noodles. Whether enjoyed solo or shared with loved ones, these servings added the perfect finishing touch to a day filled with fun, laughter, and festive cheer.

The Indomie Christmas Experience Centre was truly the place to be this season. From the joyful moments shared with friends and family, to the new bonds created, it was an experience that left everyone with lasting memories. 

Following the success of the experience centre, Indomie Noodles promises to keep the magic and festive spirit going. The brand will always find ways to spread love and create memorable moments, both during the holidays and throughout the year.

Bacchus Tonic Wine, a cherished name in Nigeria’s fortified wine market, has stepped into a new chapter with the unveiling of its sleek, upgraded packaging. Produced by Grandoak Limited, this relaunch reflects a commitment to innovation and premium quality, while preserving the distinct taste that has been a favorite for generations.

The refreshed identity of Bacchus Tonic Wine is more than a visual transformation; it’s a statement of purpose. Long celebrated for its unique blend of fortified sherry, spirits, and essential vitamins, Bacchus continues to deliver a product that revitalizes, inspires, and aligns with the brand’s core ethos: helping consumers live the good life. Whether enjoyed during a celebration or a quiet evening, Bacchus offers a rich, invigorating experience that promotes vitality and sophistication.

Speaking at the relaunch, Mr. Stanley Obi, Director of the Prime Business Unit at Grand Oak Limited, emphasized the brand’s dual focus on tradition and modernity.
“Our new look celebrates a legacy of trust while embracing the dynamic trends of today’s consumers,” Obi stated. “Bacchus has always been a symbol of quality and revitalization, and this refreshed identity ensures we remain a standout choice for both loyal consumers and new audiences. The taste hasn’t changed, but the presentation now embodies the elegance and quality we’ve always delivered.”

The brand’s commitment to reinvention without losing its essence is evident in its new design. The contemporary packaging resonates with young professionals and mature consumers alike, blending simplicity, elegance, and a sense of celebration. Bacchus Tonic Wine stands out as more than just a drink—it is an invitation to enjoy life’s best moments with confidence and style.

Oluseun Mudashiru, Brand Business Manager at Grand Oak Limited, highlighted how the redesign aligns with the evolving expectations of consumers.
“The new Bacchus packaging symbolizes our dedication to ensuring our customers enjoy a premium drinking experience,” Mudashiru remarked. “Our wine is not just about taste—it’s about living the good life, celebrating life’s moments, and staying true to our commitment to quality and authenticity. Bacchus now looks as good as it makes our consumers feel.”

Known for its nutritional benefits and distinctive flavor profile, Bacchus Tonic Wine offers a versatile drinking experience. Whether served straight, chilled, or mixed into cocktails, it is a trusted choice for those seeking a wine that balances vitality with indulgence. Available in both 70cl and 100cl bottles, the wine caters to a wide range of occasions, from intimate gatherings to larger celebrations.

The soft launch of the new packaging targeted trade partners, creating a buzz ahead of a broader market rollout. Trade partners have already expressed enthusiasm about the modernized look and its potential to strengthen the brand’s appeal.

Bacchus Tonic Wine’s reinvigorated identity positions it as a leader in the fortified wine category, combining heritage with forward-thinking innovation. Its promise remains the same: to deliver a wine that not only satisfies but also revitalizes, ensuring consumers feel empowered to embrace life’s best moments.

With a full market rollout imminent, Bacchus is poised to reaffirm its role as a staple in Nigerian homes and celebrations. Its timeless appeal, paired with a refreshed look, guarantees that Bacchus Tonic Wine will continue to inspire loyalty while attracting a new generation of consumers who value quality, vitality, and living the good life.

This evolution is a testament to Grand Oak Limited’s vision of crafting beverages that go beyond taste to enhance life itself, making Bacchus Tonic Wine a true companion for moments of joy, energy, and elegance.

The Journey: From Passion to Purpose

Fola Oluwatosin’s story begins in 2013, when she was admitted into the Institution of Technology, Ogun State as an undergraduate student of the Computer Science Department, where she first developed her love for technology and data. However, it wasn’t just the numbers or algorithms that fascinated her—it was the stories they told and the power they held to create change. With over five years of experience in diverse Data Analytics and Data Science roles, Fola has mastered the art of transforming complex, raw data into insightful narratives that drive impactful decision-making.

Her expertise spans across multiple areas:

• In-depth Data Analysis to uncover hidden trends and insights
• Machine Learning Model Development for predictions, prescriptions, and classifications
• Process Automation to enhance efficiency and operational excellence
• Data Optimization Techniques that simplify and drive meaningful results

Yet, what makes Fola unique is her ability to combine technical mastery with a relentless passion for empowering others.

Empowering the Next Generation: Mentored hundreds and Counting

As a mentor and public speaker, Fola Oluwatosin has directly impacted the lives of hundreds of aspiring tech professionals. Whether through 1-on-1 mentorship sessions, group training, or public talks, her mission remains clear: to simplify tech and make it accessible to anyone with the passion to succeed.

“I’ve been where you are,” Fola often says to her mentees. “Tech can be intimidating, but your dream is valid, and with the right guidance, you can thrive.”

Through personalized mentorship, Fola helps individuals:

1. Transition into Tech: Whether they’re coming from non-technical backgrounds or pivoting within industries.
2. Advance Their Careers: Offering guidance on skill acquisition, certifications, and career mapping.
3. Build Confidence: Breaking down complex data concepts into digestible insights that inspire confidence in her mentees.

Her sessions are not limited to teaching tools—Python, SQL, Tableau, or Machine Learning frameworks—they’re about cultivating a growth mindset that pushes aspiring professionals to excel.

Transforming Raw Data into Impactful Insights

At the core of Fola’s professional success lies her deep understanding of data-driven strategies. In her various roles across industries, she’s proven time and again that data isn’t just about numbers—it’s about impact. Whether developing machine learning models for prediction, automating processes to save time and costs, or discovering trends that drive decision-making, Fola ensures that her work solves real-world problems.

For Fola, every dataset is a puzzle waiting to be solved. Her approach combines technical mastery with a creative problem-solving mindset. As she often says, “Data is only as powerful as the questions we ask it.”

The Power of Public Speaking and Storytelling

In addition to her technical work, Fola Oluwatosin is a dynamic public speaker who thrives on breaking down complex ideas into relatable and inspiring narratives. Whether she’s addressing a room full of students, tech professionals, or corporate leaders, her ability to connect with audiences is unparalleled.

She has delivered impactful talks on:

• Navigating a Career in Tech
• Bridging the Gap Between Data Science and Business Needs
• Empowering Women and Minorities in Tech
• Building Confidence for Career Transitioners

Her talks resonate because they are grounded in real experiences, blending technical expertise with the human side of tech.

Writing and Creativity: Sharing Insights with the World

Fola’s passion for writing complements her technical expertise. Through platforms like Medium and social media, she shares thought-provoking articles that demystify data science and technology. Her writing focuses on emerging trends, lessons learned, and practical advice for aspiring professionals.

By sharing her journey—both the successes and the challenges—she inspires others to believe in their dreams and take actionable steps toward their goals. Writing, for Fola, is  much more than a hobby; it’s a medium for teaching, inspiring, and connecting with a broader audience.

Continuous Learning and Personal Growth

What keeps Fola Oluwatosin at the forefront of the tech industry is her commitment to continuous learning. In a field that’s constantly evolving, she thrives on exploring emerging trends in data, mastering new tools, and uncovering innovative ways to drive impact.

For her, learning is more than just acquiring new skills; it’s about opening doors to new possibilities—for herself and for the people she mentors.

Conclusion: Unlocking Potential Through Data and Mentorship

Fola Oluwatosin is not merely decoding data; she’s decoding success—for herself and for the countless individuals she inspires. Her journey is proof that with passion, perseverance, and the right mindset, anyone can achieve their dreams in tech.

From analyzing data to empowering hundreds mentees, Fola’s impact extends far beyond her technical skills. She’s building a community of tech professionals, one mentorship session, one talk, and one story at a time.

Her message is clear: Your dream in tech is valid. With the right guidance, you can turn passion into purpose, and purpose into success.

Connect with Fola Oluwatosin

If you’re looking to transition into tech, gain confidence in data science, or learn how to leverage data to drive impact, connect with Fola through her mentorship programs, social media channels, or portfolio website at www.folaoluwatosin.com . Together, let’s unlock the potential of data and build a future filled with innovation and success.

Lagos, Nigeria, was a haven for music enthusiasts as it hosted a sensational four-day music festival. Nestled against the backdrop of its vibrant nightlife and rich cultural scene, Flytime Fest was a massive success, drawing 30,000 fans to its sold-out venue from December 22 to 25, with Gunna, Olamide, Davido, and Ayra Starr serving as the festival’s headliners.

Tyla, Wizkid, Burna Boy, Rema, Tiwa Savage, D’banj, Bnxn, Darkoo, Fireboy, Omah Lay, Fave, Ckay Odumodublvck, Shallipopi, Cobhams, and other performers were also on the bill. After the concert, Cecil Hammond, CEO of Flytime Promotions, reflected: “Gunna injected a new vibe for such a diverse and wide-reaching festival. It brings us so much joy to see Lagos as the new destination spot and Flytime is excited to be part of this transformation. Flytime Fest 2024 was another dream realized, and we can’t wait to see how much the movement will have grown by the time we return again in 2025.”

Gunna headlined the first night of Lagos’ Flytime Fest, a four-day music festival celebrating Africa and the African Diaspora that has previously hosted Megan Thee Stallion,Wizkid, Burna Boy, and more. Gunna hit the stage in front of a full crowd packing out Lagos’s Eko Convention Center, a premier entertainment venue in the bustling West African metropolis. After performing a slew of hits including “One of Wun,” “Drip Too Hard,” “Fukumean,” and “Yosemite,” the beat to “Jump” dropped as Tyla strutted out singing in a pilot’s cap, sequined mini skirt, and black bustier. “They ain’t never had a pretty girl from Joburg,” she purred as fans screamed.

Gunna headline set capped Flytime Fest’s Coca Cola Rhythm Unplugged concert that served as the festival’s first night. Rhythm Unplugged is a two-decade tradition that has helped break Nigerian talent like Tems and brought global acts like Ja Rule and Ashanti to the country. 

As the show continued, the electrifying presence of Burna Boy took center stage, igniting a frenzy among fans who eagerly battled for the prime spots closest to the stage. His single, “Sittin’ On Top Of The World,” was met with full support from the crowd and was followed by Dave’s “Location,” “Last Last,” and an energetic performance of “Ye.” among others.

Day 2 saw Nigerian rap artist Olamide headline his three-hour long set that felt like a celebration of Nigerian music. The crowd was treated to surprise guest appearances from global superstars Wizkid, Tiwa Savage, Fireboy DML,Wande Coal, Phyno, and Pheelz, turning the night into a spontaneous celebration of Afrobeats at its finest. The crowd went wild for Wizkid, who took his time and performed a slew of hits, including “Kese,” “Essence,” and Drake’s “One Dance.” Starting from the very middle of the stage on an enormous platform, he gradually moved closer to the audience with each song, to their inexplicable delight.

Olamide performed a medley of his chart-topping hits, including “Melo Melo,” “Durosoke,” “Triumphant” with Bella Schmurda, and the crowd-favorite “habibi.”

Davido took the stage on Day 3, delivering a set full of his biggest hits, including “Aye,” “Unavailable,” and “Kante,” his chart-topping collaboration with Fave.  A mix of high-energy anthems and intimate moments kept the crowd on their feet, while Odumodublvck joined him onstage for a thrilling live rendition of “Funds.” To cap off the night, DJ Dope Caesar brought the crowd to a frenzy with her high-energy DJ set, ensuring the energy remained high long after the final act.

The final night of the festival was headlined by Ayra Starr, whose high-octane performance showcased hits like “Away” and “Sability,” along with tracks from her critically acclaimed album The Year I Turned 21. But it wasn’t just Ayra who got the crowd moving. Rema, one of the fastest rising stars in Afrobeats, made a surprise appearance, delivering pulse-pounding performances of “Ozeba” and “Azaman.” The surprises didn’t stop there – a rare duet between Tiwa Savage and Ayra Starr left fans speechless, showcasing the timeless appeal of Nigerian female talent

Flytime Fest 2024 also featured an emotional tribute to the history of the festival with a special photo collage celebrating Flytime’s 20-year journey. From its humble beginnings in 2004 to becoming a global phenomenon, the images reminded the audience of how far the Afrobeats movement has come and how much it has shaped the sound of modern music. 

Flytime Festival will return for its twenty-first edition in December 2025.

The premiere brought together Lagos’ brightest stars and festive enthusiasts for an evening of cinematic brilliance. But what elevated this event to a truly memorable experience was Knorr’s presence. From the red carpet to the after-party, Knorr served as a reminder of the joy of sharing a delicious meal with loved ones during the festive season.

This festive season, Knorr continues to inspire Nigerians to ‘Share the Good’ one delicious meal at a time. And with the Christmas in Lagos movie premiere, they’ve shown how magical the combination of food, film, and festivity can be. So, whether you’re whipping up a pot of Jollof or enjoying the warmth of family and friends, remember: No Christmas in Lagos without Jollof, no good Jollof without Knorr.

Chivita|Hollandia brought the holiday spirit to life this December with its Blue Santa campaign, spreading joy and rewarding loyal customers across Lagos. Led by Hollandia’s Blue Santa and brand ambassador Chigurl, the campaign turned everyday shopping into festive celebrations with exciting prizes for shoppers who purchased their favorite Hollandia products during a 12-day Christmas period.

The campaign created memorable moments for customers while celebrating the brand’s commitment to enriching lives during the holiday season. Shoppers enjoyed the chance to win branded merchandise and household essentials, making the experience as rewarding as it was joyful.

Chigurl’s presence as Hollandia’s Blue Santa added even more excitement, delighting fans thrilled to meet the beloved comedian and entertainer. Her vibrant personality amplified the campaign’s festive atmosphere and brought a unique touch to the activations.

Beyond the festivities, Hollandia continues to champion the importance of dairy power in staying ahead. The brand consistently communicates the benefits of its nutrient-rich products, encouraging consumers to make Hollandia a part of their daily lives for the energy and strength needed to lead and excel in their endeavors.

By combining entertainment, rewards, and connection, the Blue Santa campaign reinforced Hollandia’s reputation as a customer-focused brand. Its success was reflected in the smiles of shoppers and the buzz it generated online with the hashtag #HollandiaBlueChristmas.

As the year comes to an end, Hollandia has set a high standard for engagements. The campaign didn’t just deliver dairy goodness; it delivered happiness, reiterating the essential importance of dairy power to staying ahead and enjoying the full goodness of nourishment the brand provides to consumers and Nigerians.

As we ease into the holiday season, it’s time to start planning your festive menu. This year, we’re putting a little spin on your holiday meals; from classic comfort food to fine, exciting desserts, these recipes are sure to light up your dinner tables and make every holiday moment a special experience. 

Milky Popcorn: Best For Family Movie Night

If we’re being honest, you can’t really have a full Christmas experience without family movies; you know those classics like the Home Alone series? Exactly. We’ve got the special recipe for you to maximize that family movie experience with milky popcorn!

This recipe is a simple yet indulgent treat that’s perfect for any occasion, but particularly movie time. Here’s all you need to get started: 

Ingredients:

• Popcorn kernels
• Kerrygold milk
• Butter
• Sugar

Instructions:

• Pop the Corn: Pop your popcorn in an air popper or on the stovetop.
• Melt the Butter: Melt a generous amount of butter in a saucepan.
• Combine and Coat: Pour the melted butter over the popcorn and toss to coat.
• Add the Milk: Drizzle Kerrygold milk over the popcorn, tossing to coat evenly.
• Sweeten and Serve: For an extra touch of sweetness, sprinkle with sugar or drizzle with honey. Serve immediately.

Milky Puff Puffs: An Agelong Favourite

First off, let’s establish the fact that puff puff is like the GOAT snack, it may not be  a generally acceptable fact, but it is not exactly up for debate because puff puff is king!

So now that we have that out of the way, let’s get into the real business. This recipe is a twist on the classic, adding a creamy richness that’ll have your crew (friends, neighbours, etc) begging for more. 

Ingredients:

• 2 cups all-purpose flour
• 1 teaspoon instant yeast
• 1/4 teaspoon salt
• 1/4 cup sugar
• 1 cup lukewarm water
• 1/2 cup Kerrygold milk
• Vegetable oil for frying

Instructions:

• Combine Dry Ingredients: In a large bowl, whisk together flour, yeast, salt, and sugar.
• Add Wet Ingredients: Gradually add lukewarm water and Kerrygold milk to the dry ingredients, mixing until a smooth batter forms.
• Let it Rise: Cover the bowl with a clean cloth and let it rise in a warm place for about an hour, or until doubled in size.
• Fry to Perfection: Heat vegetable oil in a deep fryer or pot. Scoop batter into the hot oil and fry until golden brown.
• Drain and Serve: Remove the fried puff puff from the oil and drain on paper towels. Serve warm with sugar or honey.

Homemade Pancake: A Rich Family Breakfast

We know there’s always a debate between pancakes and waffles, but hopefully this amazing recipe you’re about to adopt, helps you determine your favourite.

Pancakes can serve as a really nice and tasty breakfast routine. To make the perfect fluffy, delicious pancake, follow this guide:

Ingredients:

• 1 1/2 cups all-purpose flour
• 3 1/2 teaspoons baking powder
• 1/2 teaspoon baking soda
• 1/2 teaspoon salt
• 1 1/4 cups milk
• 1 large egg
• 3 tablespoons melted butter
• Pure maple syrup or honey
• Fresh berries or fruit

Instructions:

• Combine Dry Ingredients: In a medium bowl, whisk together flour, baking powder, baking soda, and salt.
• Mix Wet Ingredients: In a separate bowl, whisk together milk, egg, and melted butter.
• Mix Wet and Dry: Gradually add the wet ingredients to the dry ingredients, mixing until just combined.
• Cook the Pancakes: Heat a non-stick skillet over medium heat. Pour 1/4 cup batter onto the skillet and cook until bubbles form on the surface. Flip and cook until golden brown.
• Serve: Serve pancakes hot with butter, syrup, honey, or fresh fruit.

To wrap up this festive culinary journey, remember that the heart of any holiday gathering lies in the joy of sharing food and company. These recipes are just a starting point; feel free to experiment with flavours, ingredients, and presentation. 

Whether you’re a seasoned chef or a beginner, these recipes are designed to inspire and delight. So, let’s make this holiday season a truly memorable one, filled with delicious food, laughter, and love. Happy Holidays!

Block, Inc, the global technology company with a focus on financial services, today announced the winners of the highly anticipated TBD Hackathon, a competition designed to foster innovation, creativity, and technological advancements in payments across Africa. The grand prize winner, Emmanuel Kufre, built Blink – a decentralized wallet application that acts as a payment processor for freelancers. The event, held in collaboration with the Africa Bitcoin Conference, challenged developers to create novel payment solutions leveraging tbDEX, TBD’s open-source money protocol.

“The level of creativity and technical expertise showcased during the TBD Hackathon has been truly inspiring,” said Angie Jones, Global VP of Developer Relations at Block. “There is so much incredible talent and innovation taking place all over the continent, and the winning teams are truly representative of the future of financial solutions across Africa. They have all demonstrated a deep understanding of the challenges facing a pan-African payment system, and have developed solutions that have the potential to transform the way people transact. We look forward to seeing how these exceptional developers continue to drive innovation in payments and in technology overall.”

Participants in the hackathon tackled crucial challenges, including limited access to banking, high transaction fees, and inefficient cross-border payments. Each team, made up of 1-2 developers, used the tbDEX SDK to build their payment applications within a sandbox environment.

Blink consisting of Emmanuel Kufre from Nigeria took the top prize of $15,000 in BTC with their innovative solution, a decentralized payment processor that allows freelancers to accept global payments for their services. Their project impressed the judges with its focus on the $28B African gig economy market. Blink is currently in beta testing within 5 countries.

Farida Bemba Nabourema, Convener of the Africa Bitcoin Conference, also stated, “The Africa Bitcoin Conference is committed to building a thriving Bitcoin ecosystem in Africa, and we are thrilled to have served as a platform for the TBD Hackathon. This event has showcased the immense talent and creativity within our community and the innovative solutions presented have the potential to address some of the most pressing challenges facing our continent, such as financial inclusion, cross-border payments, and transparency.”

tbDEX Go consisting of Andrew Glago and Eloke Ikiliagwu and Igbigi consisting of Achego Tamunobelema and Fabari Agbora also delivered impressive projects. tbDEX Go connects Africa with a local payment solution for travelers and tourists, while Igbigi impressed with its  payment application that enables users to instantly make app-to-bank and app-to-app money transfers while preserving privacy. Both teams received $10,000 and $5,000 in BTC, respectively.

Judges of the hackathon included Aaron Suplizio, Tech Partnerships, TBD; Adewale Abati, Staff Developer Advocate, TBD; Angie Jones, Head of Developer Relations, TBD; Ari Coleman, Product Manager, TBD; Chris Maurice, CEO, Yellow Card; Ebony Louis, Developer  Advocate,  TBD;  Kirah  Sapong,  Senior  Software  Engineer,  Square;  Rizèl Scarlett,  Staff  Developer  Advocate,  TBD;  Tania  Chakraborty,  Senior  Technical Community  Manager,  TBD;  Tony  Tom,  Head of Product, TBD; and Will Wilkinson, Head of Policy, TBD.

Through this hackathon and initiative, Block reaffirms its commitment to open-source technologies and the developer community. Although the TBD business has now been wound down, its decentralized identity work lives on with the Decentralized Identity Foundation. To find out more or contribute to Block’s ongoing open source efforts, visit Block’s Open Source GitHub organization.

About Block

Block, Inc. (NYSE: SQ) (formerly, Square, Inc.) is a global technology company with a focus on financial services. Made up of Square, Cash App, TIDAL, and TBD, we build tools to help more people access the economy. Square makes commerce and financial services easy and accessible for sellers with its integrated ecosystem of technology solutions. With Cash App, anyone can easily send, spend, or invest their money in stocks or bitcoin. Afterpay brings Square and Cash App together, connecting consumers and businesses. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans.

About the Africa Bitcoin Conference

The Africa Bitcoin Conference (ABC) is the continent’s leading event focused on Bitcoin adoption. ABC brings together experts, enthusiasts, and innovators to explore the potential of Bitcoin in driving economic growth and development across Africa. The conference serves as a platform for networking, learning, and collaboration, fostering a vibrant community of blockchain advocates.

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Over the past two decades, Flytime Fest and its flagship event, Rhythm Unplugged, has reached over 300 million people worldwide, making it one of the continent’s most anticipated events of the year. This milestone year continues that tradition, featuring four nights of electrifying performances by Africa’s biggest stars.

In partnership with global beverage leader Coca-Cola, Flytime Promotions will elevate the festival experience with exclusive installations, commemorative merchandise, and interactive activations that honor two decades of musical excellence.

Festival Lineup:

• December 22, 2024 | Coca Cola Rhythm Unplugged – Kicking off the festival, Africa’s

longest-running concert returns with a special anniversary edition, headlined by Gunna. Other performing artists include D’Banj, Bnxn, Fireboy, Odumodublvck, Qing Madi, and many others.

• December 23, 2024 | Olamide – Nigerian rap icon and music mogul Olamide takes center stage with a headline performance celebrating his illustrious career and profound impact on the evolution of Nigerian music. As the founder and CEO of YBNL Records, Olamide has shaped the industry by mentoring and producing some of Nigeria’s brightest stars, including Grammy nominee Asake, Young Jonn, and Fireboy DML. This headline show honors Olamide’s legacy and talent, showcasing his journey as an artist and global music powerhouse.
• December 24, 2024 | Davido – Afrobeats superstar and four-time Grammy nominee Davido returns to Flytime Fest, to once again captivate audiences with his energetic performances and chart-topping global hits.
• December 25, 2024 | Ayra Starr – Flytime Fest proudly closes the festival with a spectacular performance by Afro-pop sensation Ayra Starr, fresh off her just concluded tour with British rock band, Coldplay. Renowned for her dynamic stage presence, Ayra is set to deliver an unforgettable performance for her first-ever headline concert in Nigeria.

Since its inception in 2004, Flytime Promotions has been instrumental in elevating African music on the global stage. The company has hosted groundbreaking events that launched careers and created a premier platform to experience the diversity of Afrobeats alongside amazing global talent, all in one place.

Over the years, Flytime Fest has hosted an array of notable headliners, including international stars like Megan Thee Stallion, Ja Rule, Big Shaq, Craig David, Ashanti, Roddy Ricch, Tion Wayne, Ne-Yo, Wyclef, Boyz II Men, Bobby Brown, and African legends such as Femi Kuti, Wizkid, Burna Boy, etc. This year’s festival continues that tradition with a stellar lineup that embodies the vibrancy and diversity of Africa’s music scene.

“At Flytime, our focus has always been to offer a platform for the world to experience our best-in-class Afrobeats talents, both established and emerging,” says Cecil Hammond, Founder and CEO of Flytime Promotions. “As we celebrate our 20th year in the industry, we remain dedicated to driving excellence in all that we do and will continue to push boundaries to make Nigeria proud, not only on the continent but around the world.”

Building on this legacy, Keke Hammond, COO of Flytime Promotions, adds, “What makes Flytime Fest unique is that it is a snapshot of popular culture in any given year. We’ve been able to stay completely contemporary and relevant over the entirety of these two decades.

“Central to our mission at Flytime is our commitment to providing the best security, accessibility for those with special needs, and giving back to our community through Road14 Studios which empowers African youth to explore their creativity and imagination via innovative storytelling and media across TV/Film, music, and digital platforms. “As we celebrate this monumental 20th anniversary,” Keke continues, “the best is yet to come.”

Ticketing and Exclusive Updates

Tickets for Flytime Fest 2024 will be available exclusively on Cene and Cene+, the event’s official ticketing partners, starting Wednesday, 27th November. Fans are encouraged to subscribe to the newsletter for priority access, exclusive updates, and lineup announcements.

For more information, visit www.flytimefest.com or follow @FlytimeFest on social media.

For table bookings and inquiries, please contact 08180222111, 08148880937, or 08089554037, or email concierge@cene.xyz.

Flytime Fest 2024 is powered by Coca-Cola and presented by Premier Lotto (Baba Ijebu), Martell, Cene, Heineken, Desperados, Magicline Films, and Road14 Studios. Avión is the official tequila sponsor for Davido’s headlining performance.

About Flytime Promotions

Flytime Fest is Africa’s biggest music and live entertainment festival, featuring a diverse lineup of genres and talents from the continent and beyond. Organized by Flytime Promotions, Nigeria’s leading full-service entertainment company with 20 years of experience in producing world-class events, these festivals are known for their exceptional production standards, multisensory experiences, and safety focus. Attracting thousands of attendees from within and beyond the continent, the festival celebrates and showcases the richness and diversity of African music and culture, providing a platform for both emerging and established artists to reach a global audience.

Rhythm Unplugged, the foundation of Flytime Fest, celebrates 20 years as Africa’s longest-running concert series. It has consistently sold out year after year, serving as the launchpad for numerous Nigerian artists and a gateway for many international acts making their debut on the continent. Over the years, the event has evolved into a cultural phenomenon, incorporating comedy within its first decade and hosting global stars like Ja Rule and Ashanti, who opened for Flytime’s first one-man comedy show, Bovi Man on Fire, in 2013.

Other notable moments in Flytime’s history

• Tiwa Savage made history as the first woman to headline the festival twice, in 2012 and 2017, paving the way for female artists in the region.
• Meghan The Stallion became the first foreign female artist to lead the festival in 2018.
• Rema, a rising star of Afrobeats, became the youngest performer in Flytime’s history, highlighting the festival’s role in championing emerging talent.
• Wizkid first saw Tems at Rhythm Unplugged, leading to their collaboration on the hit song “Essence.”
• Since its inception in 2004, Rhythm Unplugged has become Africa’s longest-running concert series, featuring over 200 performing artists.
• Flytime broke barriers by organizing Nigeria’s first-ever 4- and 5-day multi-day music festival, setting a new standard for live entertainment in the country.
• The festival’s artists collectively connect to a global artistic community of over 300 million followers.